Known among locals and athletes as the art of eight limbs, Thai boxing is fast growing in popularity across the world as a sport and a business. With immense benefits for weight loss, fitness and general body wellness, a good number of athletes and investors around the world are now looking to cash in on the growing popularity and proliferation of the combat sport.
Traced as far back as the 16th century, this Thai Boxing sport has been a part of the culture of Thailand for centuries, growing in influence and drawing international participation over the years. Today, it remains the heart and soul of Thailand, sought worldwide by professional athletes looking to increase their endurance.
While Thai boxing was created and practiced in historic periods as a peace-time sport and an art of self-defence, modern trainers have continued to seek ways, rather successfully, to make the sport a thriving business- appealing to locals and foreigners alike- filling up entire stadiums with spectators and drawing larger crowds and spectatorship to major sparring events.
Other businesses like fitness classes hosted by lead instructors have also sprang up in gyms all over the world. While this supports the growth and popularity of the sport on an international scale, there are genuine concerns that such proliferation may lead to the loss of the cultural richness and deep-rooted history of Muay Thai boxing.
Pursuing a Muay Thai Boxing Business
Be passionate. You cannot successfully set up a Muay Thai brand without having a passion for the sport and its deep-rooted traditions. You must show genuine enthusiasm and love for the sport. When you have these, you’re able to forge ahead even when things aren’t moving as smoothly as you want in the initial stages.
You need to plan. It is not enough to be passionate about the sport. If you want to start a Muay Thai business such as Suwit Muay Thai gym, you need proper planning. It is important you seek legal advice and learn the formal regulations. Also, draw up a sound business plan and incorporate all elements required to set up your own fitness brand before you do.
Be strategic in marketing. This involves having a marketing plan that shows how your services benefit local and international fitness enthusiasts. Take advantage of online and traditional advertising, but you must be strategic and clearly state what value your business provides and what makes you different from your competitors.
Starting a Muay Thai or Thai Boxing Business in Thailand
Setting up a Muay Thai Business in the birthplace of the sport offers a number of opportunities. Not only are you closer to people who truly understand its pure art form, you’re more likely to get support from local communities and renowned fitness experts. Also, you’ll be able to learn the cultures and traditions of the sport and what makes it a unique activity.
A good example of a Thai Boxing Business in Thailand is a Cultural Fitness Camp. Students are able to absorb the authenticity of the art in its purest form. They also learn the history of Muay Thai boxing as passed down by custodians of the sport. It is a very popular art in Thailand and presents a worthwhile business opportunity with huge potential returns.
As earlier stated, it is important to understand Muay Thai’s concept, history and philosophy before deciding to invest. Be sure to ask the right questions and seek counsel from lawyers and trusted practitioners before you jump in. One thing is certain though; Muay Thai at muaythai-thailand will continue to grow in influence and popularity, opening up new frontiers for business and investments in the years ahead.
Phuket island is a good place to situate your Muay Thai business for the best results.